Among the investments made to improve profitability in enterprises, the return on investments made in the pricing field is 3 times higher than the other fields.

 

Nowadays, companies are often looking for the reasons for their low profitability, identifying their most profitable products, creating the most profitable prices of their products or choosing the customer portfolio that will make the best financial impact; they are trying to form the right strategies for business processes.

 

Since Profitability Management includes difficult areas such as pricing, analysis, product category, customer portfolio and process improvements, companies may lose time in determining where to start their action plans.